/* Four chapters: global scale, a farm's costs, then two photographic invitations. */
.difference{gap:24px}
.ota-context{display:grid;grid-template-columns:1.1fr 1fr;gap:7vw;align-items:center;padding-bottom:24px;border-bottom:1px solid #b7a78d}
.ota-context .eyebrow{margin-bottom:12px}
.ota-figure{display:flex;align-items:center;gap:22px;line-height:.95;color:#9e3f1d}
#ota-revenue{font-size:clamp(76px,7.5vw,118px);font-weight:600;letter-spacing:-5px;font-variant-numeric:tabular-nums}
.ota-unit{font-size:clamp(20px,2.1vw,32px);font-weight:400;line-height:1.15;letter-spacing:-1px}
.ota-description{font-size:14px;margin-top:15px}
.ota-source{font-size:10px;color:#655846;margin-top:4px;display:flex;align-items:center;gap:15px;flex-wrap:wrap}
.ota-scope{font-size:10px;color:#655846}
.ota-question{padding-left:5vw}
.ota-question h2{font-size:clamp(29px,2.8vw,43px);line-height:1.12;letter-spacing:-1.2px}
.ota-question>p:last-child{font-size:12px;color:#655846;margin-top:17px}
.difference .cost-row{padding-bottom:12px}
.difference .cost-row+.cost-row{padding-top:11px}
.difference .inputs{margin-top:10px}
.difference .cost-bottom{padding-top:17px}
.belong{gap:24px;padding-top:38px;padding-bottom:84px}
.belong-heading{grid-template-columns:1.25fr 1fr;gap:9px 30px}
.belong-heading h2{font-size:clamp(34px,3.3vw,52px);letter-spacing:-1.7px}
.belong-heading>p:last-child{font-size:14px;justify-self:end}
.audience-scenes{display:grid;grid-template-columns:1fr 1fr;gap:18px}
.audience-scene{position:relative;isolation:isolate;overflow:hidden;min-height:480px;height:min(60svh,630px);background:#675549;color:#fffaf2}
.audience-scene:after{content:'';position:absolute;inset:0;z-index:-1;background:linear-gradient(180deg,#20170f12 0%,transparent 25%,#20170f38 45%,#20170fe0 100%)}
.audience-photo{position:absolute;inset:0;z-index:-2;width:100%;height:100%;object-fit:cover;object-position:57% center;transform:scale(1.075)}
.guest-scene .audience-photo{object-position:50% center}
.scene-tag{position:absolute;top:25px;left:30px;background:#faf6efed;color:#2c2620;padding:8px 12px;font-size:9px;text-transform:uppercase;letter-spacing:1.4px}
.audience-content{position:absolute;bottom:28px;left:34px;right:34px}
.audience-content h3{font-size:clamp(35px,3.45vw,54px);line-height:1.07;letter-spacing:-1.6px;font-weight:600;color:#fffaf2}
.audience-content p{font-size:13px;line-height:1.6;color:#fffaf2;margin-top:16px}
.audience-cta{display:flex;align-items:center;justify-content:space-between;gap:25px;width:100%;min-height:48px;background:none;border:0;border-top:1px solid #fffaf280;color:#fffaf2;text-align:left;font-size:12px;font-weight:600;padding:17px 0 0;margin-top:24px}
.audience-cta span{display:grid;place-items:center;width:34px;height:34px;border:1px solid #fffaf28c;border-radius:50%;font-size:21px;transition:background .25s,color .25s,transform .25s}
.audience-cta:hover span,.audience-cta:focus-visible span{background:#faf6ef;color:#2c2620;transform:translate(2px,-2px)}
.audience-cta:focus-visible{outline:2px solid #faf6ef;outline-offset:5px}
.belong-notes{display:flex;justify-content:space-between;gap:12px;font-size:9px;color:#71675d;margin-top:-12px}
.audience-scene.is-active .audience-photo{animation:photo-arrive 7s cubic-bezier(.2,.65,.35,1) both}
.audience-scene.is-active .audience-content{animation:words-arrive .85s ease-out both}
.guest-scene.is-active .audience-content{animation-delay:.12s}
@keyframes photo-arrive{from{transform:scale(1.075)}to{transform:scale(1)}}
@keyframes words-arrive{from{opacity:0;transform:translateY(16px)}to{opacity:1;transform:translateY(0)}}
@media(hover:hover){.audience-scene:hover .audience-cta{border-color:#fffaf2}}
@media(min-width:701px) and (max-height:800px){
 .difference{gap:18px;padding-top:28px;padding-bottom:66px}
 .ota-context{padding-bottom:18px}.ota-context .eyebrow{margin-bottom:8px}
 #ota-revenue{font-size:84px}.ota-description{margin-top:10px;font-size:12px}
 .ota-question h2{font-size:33px}.ota-question>p:last-child{margin-top:12px}
 .difference .saving-figure{font-size:82px}.difference .saving-caption{font-size:22px;margin-top:12px}
 .difference .result-note{margin-top:10px}.difference .cost-value strong{font-size:36px}
 .difference .cost-value{margin-bottom:7px}.difference .cost-bottom{padding-top:12px}
 .belong{gap:18px;padding-top:27px;padding-bottom:75px}
 .belong-heading h2{font-size:37px}.audience-scene{min-height:430px;height:59svh}
 .audience-content h3{font-size:43px}.audience-content p{margin-top:12px}.audience-cta{margin-top:18px}
}
@media(min-width:701px) and (max-width:1050px){
 .ota-context,.cost-layout{gap:3vw}.ota-question{padding-left:3vw}
 #ota-revenue{font-size:78px}.ota-unit{font-size:22px}.ota-figure{gap:12px}
 .ota-description{font-size:12px}.ota-question h2{font-size:28px}
 .audience-content{left:22px;right:22px}.audience-content h3{font-size:35px}
 .audience-content p{font-size:12px}.scene-tag{left:22px;top:22px}
}
@media(max-width:700px){
 .difference{gap:23px;padding-top:30px}
 .ota-context{grid-template-columns:1fr;gap:23px;padding-bottom:20px}
 .ota-context .eyebrow{font-size:8px}
 #ota-revenue{font-size:84px;letter-spacing:-4px}.ota-unit{font-size:24px}.ota-figure{gap:18px}
 .ota-description{font-size:12px;margin-top:12px}.ota-source,.ota-scope{font-size:9px}
 .ota-question{padding:18px 0 0;border-top:1px solid #b7a78d}
 .ota-question .eyebrow{display:none}.ota-question h2{font-size:29px;letter-spacing:-1px}
 .ota-question>p:last-child{font-size:11px;margin-top:10px}
 .belong{gap:20px;padding-top:30px;padding-bottom:85px}
 .belong-heading{display:block}.belong-heading h2{font-size:33px;letter-spacing:-1px}
 .belong-heading .eyebrow{margin-bottom:12px}.belong-heading>p:last-child{font-size:12px;margin-top:12px;justify-self:auto;text-align:left}
 .audience-scenes{grid-template-columns:1fr;gap:14px}
 .audience-scene{height:480px;min-height:0}
 .audience-content{left:23px;right:23px;bottom:23px}
 .audience-content h3{font-size:36px;letter-spacing:-1.3px}
 .audience-content p{font-size:12px;margin-top:12px}
 .scene-tag{left:23px;top:22px;font-size:8px;padding:7px 10px}
 .audience-cta{font-size:11px;margin-top:19px;padding-top:14px}
 .belong-notes{display:block;font-size:8px;line-height:1.7;margin-top:-6px}
 .belong-notes p+p{margin-top:3px}
}
@media(prefers-reduced-motion:reduce){
 .audience-scene .audience-photo,.audience-scene .audience-content{animation:none!important;transform:none}
 .audience-cta span{transition:none}
}